Polaris / Knowledge Center
Ideas behind the objects.
Design judgment, material knowledge and a clearer path to your next project.
Explore practical guides and perspectives on custom deal toys, financial tombstones and recognition. Start with the essentials, then go deeper into the decisions that shape the finished piece.
READ THE COMPLETE GUIDE
Start with the question on your desk.
From the studio
Articles & perspectives
Browse the latest writing below. For current project estimates, use our planning guide; dated market commentary reflects its publication period.
Why Manufacturing Experience Matters in Deal Toy Design
John Hathaway explains how hands-on factory experience changed his approach to deal toy design and helps make the process easier for clients.
The Judgment Behind Great Design
People often assume custom deal toy design is all about creativity. In reality, the greatest challenge is balancing dozens of competing priorities without losing sight of what matters most.
Addition by Subtraction
It may seem surprising, but many of the strongest deal toy designs become simpler as they evolve. Here's why experienced designers often improve a concept by removing elements instead of adding them.